Tag Archives: Customers

Deliver on Your Promises: A Lesson From Subway’s Not So Footlong

A Perth, Australia, teenager Matt Corby posted an image of a less-than-a-foot-long Subway Footlong. The image that circulated around the web last week showed a Subway FOOTLONG® measuring only 11”. The article posted on BuzzFeed.com suggests that legal action could be possible for false advertising; I will leave the legalities...

The Money is In The List: 5 Simple Techniques to Building Your Marketing List

I’m sure you’ve heard that the money is in the list, and if you haven then well…the money is in your list! So, If you haven’t begun building a marketing list or have be ineffective then now is as good a time as any to start. Offering an eZine is...