Category: Online Marketing

Ask a Marketing Maven: How Do I get Started Writing My Website Copy?

Posted on January 14, 2013 by Brandi Starr + in Ask a Marketing Maven, Online Marketing

Brandi, I have been working on my website for what feels like forever. The countdown to the launch ended more than two months ago because I’m stuck. I have chosen my theme, I have my logo and colors, and I know what needs to go on the site but I’m...

What is Website Conversion?

Posted on May 7, 2012 by Brandi Starr + in Marketing, Online Marketing

Increasing your website conversion percentage is one of the most significant things that you can do to drive revenue in your small business. Your small businesses website should not just be an online brochure; in fact it should be the hub of all of your marketing efforts and lead to...

Why Having a Website Isn’t Optional!

Posted on April 18, 2012 by Brandi Starr + in Branding, Online Marketing

Life happens online, whether sharing key milestones on Facebook researching answers on Google and ‘How to’s’ on YouTube or searching for the best deals or the right restaurant the internet has become an integral part of our everyday life. We search and engage online both from home and on the...